Right-brain creative. Left-brain results.
Credit unions, CUSOs and the financial industry are kind of our thing.
Formerly Beyond Marketing, LLC
Our right brain. It’s intuitive, thoughtful and subjective. It gives us the ability to transcend the traditional. It’s the artist, the athlete and the craftsman in all of us.
We discern problems and devise brilliant solutions. We flex both hemispheres of our brain so that we can connect the dots — even when they’re squares.
Our left brain. It’s analytical, objective and logical. It’s the number cruncher, the scientist, the mathematician. It’s the reason why CEOs love us.
Do you want to create ripples or make waves? At BYM, we’re more than just products and services. We can create anything we can conceive. We are solutions.
In order to realize your full potential, it’s necessary to analyze existing memberbase, SEG employee lists and community demographics. In doing so, audience segments can be identified and you can then approach them with the appropriate product offerings.
Improve your company’s branding with social interaction. Whether you’re brand spankin’ new to social media or you’ve got that tweeting thing down, your target demographic is all online.
Like us on Facebook, follow us on Twitter and connect with us on Linkedin. And don’t forget to check out our blog.
New From Our Blog
It seems like everyone and their mother has a blog these days.
Yes, we’ve jumped on that bandwagon with a burning mission to provide content that is interesting and useful but also inspires those in the credit union industry. Check it out.
One of the most important aspects of credit union marketing is tracking your initiatives’ performances. Did a television commercial recruit new members? Did a social media carousel ad deliver more clicks to your website? Did a direct mail piece result in product...
When you’re working with anyone on a project, it’s important to explain what you hope to achieve and what you want the end deliverable to look like. This is especially true if your credit union works with a marketing or advertising agency. An input document and...
During your credit union’s planning season, two of the things your team will discuss are developing a budget and a calendar. These essential items play an important role in your overall marketing plan because they outline what you’ll spend, what you’ll do and when...