Digital Marketing

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Websites

Websites are indispensable. And if done correctly, a company’s best sales tool. The web can be your most powerful reference point for members and potential members.

Website Redesign

An outdated website lessens your credibility, can be perceived as unprofessional and often turns potential members away. We’ll make sure your online image lives up to your expectations…and theirs.

Mobile Websites

Think about all the different devices members and potential members use to access your website. Responsive web design will intuitively adapt to the user’s device to accommodate resolution, image size and scripting capabilities.

Landing Pages

A single web page can convert page visits into warm leads and sales. By analyzing the activity generated and submission data, we can determine the success of an advertisement.

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Interactive

Respond to user activity to create a conversation. The fact is this: People have more interaction with a screen than they do other humans. It’s a form of communication that isn’t going anywhere.

Social Media

Improve your company’s perception and branding with social interaction.

Social selling is about opening, not closing. It’s about opening the door to new relationships, and the “closing” mentality leads to poor relationship building.

We can help you create content, develop a deployment calendar and even manage your engagement.

Of course, that comes with analytics and recommendations on the side.

Video

100 Million. That’s how many users watch an online video each day. If you aren’t already tapping into the video market, you’re missing out.  We can help develop concepts, craft scripts, acquire talent, produce and implement or you can go all-in and let us do all of the heaving lifting.

Behavioral Marketing

Thinking about the needs of the consumer before they even encounter a problem isn’t just good business practice, it’s a necessary marketing venture. Targeting the right people as they are evaluating their next big purchase will prevent you from wasting valuable marketing dollars.

This kind of marketing, also known as “context” marketing, occurs when your Credit Union’s advertisement for an auto loan pops up on the page of a car buying site for a user that is within your FOM. You get a double benefit: you can target your ideal members without being intrusive … It’s a no brainer.

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SEO / SEM

Raise your ranking with search marketing. When SEO and SEM are used together, you achieve the tri-fecta…increased rankings and higher credibility, which translates into more revenue for you. With emerging technologies and trends it’s easy to go from OK to outdated, so we stay tuned in to make adjustments as we go.

Search Engine Optimization

SEO is a collection of techniques used to increase a website’s ranking in search engine result pages. You can improve your ranking with effective keywords, search engine basics, content, linking strategies, analyzing results and more.

Search Engine Marketing

Did you know that 80% of all transactions start online?

When members or prospective members are actively looking for your products and services, sponsored ads ensure your credit union is on the 1st page of search results. Once they click on your ad, they’ll get right to where they want to be, which just happens to be where you also want them to be.